How to Invest in Cryptocurrencies: A Starter Guide to Digital Assets

Published Wednesday March 27 2024 by Michael Hoffman

Investing in cryptocurrencies involves engaging with digital assets that operate on blockchain technology—a decentralized ledger that records all transactions across a network. Unlike traditional currencies, cryptocurrencies are not regulated by governments but are rather managed through a distributed consensus system. They offer a new paradigm for asset ownership and investment that has gained significant traction over the past decade.

Before venturing into the realm of crypto, potential investors should conduct thorough research to understand the mechanisms of the market, including the volatile nature of these digital currencies and the technologies they’re built on. There are various ways to purchase and invest in cryptocurrencies, ranging from cryptocurrency exchanges to broker platforms, each with their own advantages and risk factors.

A prudent approach to investing in cryptocurrencies includes evaluating the different storage methods for digital assets—such as hardware wallets, software wallets, or keeping them on exchanges—and understanding the security implications of each. Investors should also familiarize themselves with the different types of cryptocurrencies available, assessing which may align with their investment goals and risk tolerance.

 

Understanding Cryptocurrencies

understanding cryptocurrencies

Before diving into the realms of cryptocurrencies, it’s essential for any prospective investor to grasp the fundamental concepts behind these digital assets, including the technology that powers them and the leading cryptocurrencies, Bitcoin and Ethereum, that dominate the market.

 

The Basics of Cryptocurrency

Cryptocurrency is a type of digital currency that relies on cryptography for secure transactions. Unlike traditional currencies, cryptocurrencies operate on a decentralized network using distributed ledger technology known as blockchain. They have gained popularity as both a form of payment and a speculative investment due to their potential for high returns, despite being inherently volatile. Common terms associated with cryptocurrencies include altcoin, referring to alternatives to Bitcoin; tokens, which may represent utility or assets; and market cap, an indicator of the total value of a cryptocurrency in circulation.

  • Market Cap: Determined by multiplying the current price by the total supply.
  • Tokens vs. Coins: Tokens are built on existing blockchains, while coins have their own blockchain.

Blockchain Technology Explained

Blockchain is the underlying technology of cryptocurrencies, a sequential chain of blocks maintaining a tamper-evident record of transactions. Each block contains a cryptographic hash of the previous block, creating a link that enhances security against hacking and scams. This is known as Distributed Ledger Technology (DLT), ensuring transparency and eliminating the need for a central authority. Blockchain serves as the foundation for several innovations, such as smart contracts—self-executing contracts with terms directly written into code.

  • Distributed Ledger Technology (DLT): A database that is consensually shared across multiple sites, countries, or institutions.

 

Key Cryptocurrencies: Bitcoin and Ethereum

Bitcoin, the first cryptocurrency, was introduced in a 2008 white paper by an anonymous entity named Satoshi Nakamoto. It set the precedent for digital currencies, establishing principles of supply and demand without the influence of a central authority. Ethereum followed, introducing smart contracts that enable more complex transactions. They represent the gold standard in value and innovation within the cryptocurrency space. Other significant currencies include Tether (USDC), used for transactional stability, Tron, noted for its high throughput, and Cardano, which emphasizes research-driven development.

  • Bitcoin: The largest cryptocurrency by market cap, often compared to gold for its store of value.
  • Ethereum: Not only a cryptocurrency but also a platform for developing decentralized applications (DApps).

Cryptocurrencies, such as Tether (USDC) and others strive to emulate traditional stable assets like gold, often pegged to fiat currencies to maintain a stable value. The use of tokens extends beyond simple transactions to include non-fungible tokens (NFTs), representing unique, non-interchangeable items. The ecosystem is unregulated compared to traditional finance, leading to increased risk of scam and hacking, although security continues to improve with advancements in blockchain technology. Understanding cryptocurrencies requires an appreciation of both their intrinsic value and the impact of supply and demand on their price.

 

Investing in Cryptocurrencies

investing in cryptocurrencies

When venturing into the realm of cryptocurrencies, investors should approach with a clear strategy and an understanding of the inherent risks. Managing one’s portfolio with the right balance and securing assets through reliable cryptocurrency exchanges and wallets are crucial steps.

 

Crypto Investment Strategies

Investors might consider diversifying their investment by including various cryptocurrencies like Ethereum (ETH), Ripple (XRP), Dogecoin (DOGE), and Binance Coin (BNB) alongside other asset classes such as stocks and bonds. An approach to allocation might involve a fixed percentage of one’s net worth, adjusted according to an individual’s risk tolerance. Some choose to mimic market capitalization weights of established cryptocurrencies within their portfolios.

 

Managing Risks and Diversification

Cryptocurrency investment is known for high volatility, which appeals to investors looking for rapid growth but equally poses a risk of significant losses. To manage these risks, investors should consider spreading their investments across different types of crypto assets, similar to diversifying across various sectors in the traditional stock market. Including a mixture of cryptocurrencies, alongside traditional assets like stocks and bonds, and even blockchain ETFs, could mitigate risk through lower correlations between asset classes.

 

Cryptocurrency Exchanges and Wallets

A crypto exchange is a platform where investors can buy, sell, or trade cryptocurrencies using fiat currencies or other digital currencies. Exchanges like Coinbase, Gemini, and Binance offer varying fee structures, security measures, and user experiences. After purchasing digital currency, the investor must transfer their assets to a wallet for safekeeping, which can be a hot wallet (online) or a cold wallet (offline, such as a USB drive). Each type of wallet provides different levels of security and convenience for peer-to-peer transactions and ownership protection.